Designed With Purpose™

Purpose products are designed to work with the body for tangible results, blending the most clinically supported nutritional ingredients in their most natural and body-ready form, with no fluff. Purpose products are formulated with the right amounts—not mega-amounts—of critical nutrients, which are derived from whole food sources and delivered in capsules for rapid release. Purposed Nutrients™ are fermented in a living whole-food matrix, making them more like food and therefore much easier for our bodies to recognize and use. At every stage, we created these targeted, research-based formulations using premium natural nutrients in their most body-ready form, working together in synergistic harmony.

Formulated with Purpose™

From gentle cleansing products to vitalizing multivitamins to nourishing shakes to targeted supplements for joint or bone health, Purpose products work together in perfect harmony so you don’t have to worry about getting too much or too little of the critical nutrients for optimal health.

Step 1: Start with a Cleanse

Purpose easy cleanse™ is a gentle, mineral-based cleanse that works with your body to eliminate intestinal bulk and pave the way for enhanced nutrition.


Step 2: Build a Strong Foundation
Purpose easy shake™ is a delicious meal or snack, loaded with easy fiber™ and native whey protein for appetite control and easygest™ probiotic blend to support proper digestion.

Purpose vitalizing multis™ for men and women feature a broad spectrum of Purposed Nutrients™, critical nutrition grown in a living food matrix so they are body ready—you can feel the difference!

Step 3: Customized to Your Needs
Purpose cardio O-3™ provides critical omega-3 fatty acids for heart, joint, and brain health.

Purpose mobility™ is a joint-care formula with an advanced botanical blend for joint health and glucosamine from a vegetarian, non-shellfish source for cartilage health.

Purpose bone™ is an advanced bone-building formula with calcium citrate malate, which is up to 50% more absorbable than other commonly used forms of calcium.